MSM/DRH–Merlo telehandler deal: fleet and support implications for site engineers
Reviewed by Tom Sullivan

First reported on The Construction Index
30 Second Briefing
Worcester-based equipment dealer MSM/DRH has signed a distribution and service agreement with Merlo UK to supply Merlo telehandlers into construction, infrastructure, industrial and specialist sectors across its region. The deal covers machines widely used for materials handling on constrained sites, with MSM/DRH providing local aftersales support while drawing on Merlo’s factory technical staff. This is MSM/DRH’s second new OEM partnership in a week, following a distributor agreement with compact equipment manufacturer Takeuchi announced on Monday.
Technical Brief
- Merlo’s construction area sales manager, Mike Rich, is assigned, giving MSM/DRH a dedicated factory liaison.
- Aftersales model explicitly couples MSM/DRH field support with Merlo factory technical staff for complex diagnostics.
- Coverage spans construction, infrastructure, industrial and “specialist” sectors, enabling cross-fleet support on mixed-use sites.
Prepared by collating external sources, AI-assisted tools, and Geomechanics.io’s proprietary mining database, then reviewed for technical accuracy & edited by our geotechnical team.


